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Mandaala Bringing Technology and Merchandise Together

Mandaala Bringing Technology  and Merchandise Together
Mandaala Bringing Technology and Merchandise Together फोटो: ठाणे वैभव
What began as a physical print shop in Mumbai in 2007 has evolved into a business serving organisations across the spectrum, from growing companies to large enterprises. Founded by Siddhi Shah, Milap Shah and Pratik Shah, PrintStop has since grown into two distinct segments, with Mandaala serving the corporate gifting and merchandise needs of enterprises through technology enabled solutions. While PrintStop caters to SMEs with business printing, personalised products and branded merchandise, Mandaala works with enterprises on larger and more complex programmes. Its clientele includes organisations such as Infosys, EY, JLL, Kotak Mahindra Bank, Cipla, Persistent and Niva Bupa. MerchTech integrates with existing enterprise systems such as HRMS, SSO and rewards and recognition platforms. This enables organisations to automate workflows, ordering, budgets and approvals while providing visibility through dashboards and tracking. However, Mandaala’s proposition extends beyond technology. Its roots in printing have given the business a strong physical foundation covering product curation, customisation, printing, in house production, quality control, packaging and fulfilment. This integration of technology and physical capabilities allows a programme to move seamlessly from digital ordering to production and delivery. Siddhi Shah Chief Executive Office (CEO) and everyone's go-to person Milap Shah Co-founder and the meticulous perfectionist Pratik Shah Co-founder and the in-house number wizard At the heart of Mandaala’s enterprise offering is MerchTech, a technology platform designed to simplify the management of corporate merchandise programmes. These include employee onboarding, long service awards, celebrations and corporate gifting, BrandStores, activations and marketing collateral, stationery, gift cards and global deliveries. The programmes can serve employees, customers, partners and other stakeholders. For enterprises managing merchandise across people, locations and multiple requirements, this integrated approach can reduce manual coordination and vendor handoffs while supporting more consistent execution at scale. Bhumi World serves as the operational base supporting the physical capabilities of both PrintStop and Mandaala. Its industrial infrastructure, utilities and logistics connectivity provide the foundation for production, customisation, packaging and fulfilment, while supporting the businesses as they expand their capacity. The journey from a traditional print shop to a technology enabled merchandise business reflects how the company has evolved with changing business needs. For Mandaala, technology makes ordering and programme management more efficient, while strong physical production ensures that those digital processes translate into tangible products. This combination of technology, production and fulfilment is shaping Mandaala’s approach to corporate merchandise, bringing multiple aspects of the process together under one integrated ecosystem. +91 99209 05058 | discover@mandaala.com

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